The Membership Builder Blog

Tips to design, structure, and grow your support membership.

What to Include in Your Support Membership

What to Include in Your Support Membership

April 15, 20251 min read

Focus on What They Actually Need—Not Everything You Could Offer

When you’re planning your support membership, it’s tempting to include everything you’ve ever created.

But here’s the truth:

Your members don’t need more content—they need the right support at the right time.

A well-paced flow of resources, light-touch trainings, and thoughtful check-ins is more powerful than a bloated library they’ll never use.

Instead of overwhelming your members with options, focus on:

✅ What they need to make steady progress
✅ What will keep them from getting stuck
✅ What you can deliver consistently, without burnout

Your membership isn’t about proving your expertise—it’s about guiding your members step by step, with just enough to help them move forward.

Coaching Reflection:
If you removed half of what you planned to include—what’s the essential support that would remain?

That’s your true offer.

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